Any small business owner knows that running a small business isn’t as easy as it looks. The common misconception is that since there are fewer things to take care of, the operational and management tasks aren’t that challenging. But that couldn’t be further from the truth.
In fact, running a small business is much harder in some aspects, especially because of budget constraints and workforce shortage. You may find it extremely hard to stay organized and keep things on track with so much on your plate. From scheduling meetings to managing vendor invoices, it can be overwhelming to say the least.
The good news is that there are plenty of automation tools that small businesses can use to save time and manage their tasks more efficiently. Check them out!
With social media playing a key role in marketing and customer engagement in many industries, it’s important to maintain a regular presence. Posting relevant content across multiple platforms and responding to interactions can sap hours of your day.
Hootsuite centralizes all your accounts across most platforms and lets you schedule posts in advance. You can respond to comments and engage with followers from the central dashboard, as well as view post performance data and assign tasks to colleagues. Essentially, it lets you manage all your social media from one simple, central location.
Have you ever sent dozens of emails back and forth with a client or partner, trying to find a time that works for both of you to meet? With Calendly, you skip the back and forth and create time slots that contacts can use to schedule a time that works for your availability. Just send a link to your Calendly, and they’ll pick a day and time themselves. Then you’ll both receive a Google calendar invite so the appointment shows on both calendars. Easy, right?
Most business owners spend valuable time each day sorting through an overflowing email inbox. Slack offers a free platform for streamlining communication between team members. Conversations are threaded like a chat window and visible by other people in your organization. Slack is a powerful automation tool that many businesses are using as an alternative to traditional email.
Trello is a life-changing, free tool that can be used in a variety of ways. Use it to track projects and collaborate across your business, create your own to-do list, manage a content marketing calendar, Trello’s boards and lists let you do all of that and more. Trello also has a mobile app that syncs, so if you’re on the go and think of a project update or task, it can be added remotely and synced to the board your employees use.
Ever used any of these automation tools? Know anything we missed out on? Drop us a line down in the comments section!